A Google search for a "racially associated name" is more likely to trigger advertisements suggesting the person has a criminal background, according to a study by a Harvard professor.
http://abcnews.go.com/Technology/google-ad-delivery-shows-racial-bias-study-harvard/story?id=18419075
http://abcnews.go.com/Technology/google-ad-delivery-shows-racial-bias-study-harvard/story?id=18419075
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